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I used the previous line, Aveeno Active Naturals "Nourish + Moisturize", for about five years and it worked well, I guess. I have winter eczema. I use Aveeno oat-based bath soap and the previous product seemed to help end scalp itching. I was surprised to see the product line end. So I looked around for replacement and Aveeno Scalp Soothing Oat Milk Blend Shampoo for Daily Moisture and Light Nourishment (maybe they could shorten the name to an acronym = ASSOMBSFDM&LN?) turned up so I am using it. It isn't the same shampoo, but I have not noticed any of the ill effects mentioned in reviews here. The strong scent (coconut, I'd say) goes away as my hair dries and is rather pleasant. ASSOMBSFDM&LN doesn't "moisturize" any better than its predecessor, but what does "moisturize" really mean, anyway? I have dry hair, before and after I shampoo it. Works for me and, BTW, the price went down.
I get itchy scalp when I use most shampoos--I think the culprit may be sulfates, but I have never been able to pinpoint it. This shampoo does not irritate my scalp and has a nice, pleasant vanilla smell to it. I don't find it to be strong and it certainly doesn't linger. My hair feels clean, soft, and shiny after using. I am purchasing the conditioner to try with it next.
No more itchy scalp, and my hair looks smoother and not so dry. I will definitely buy this again.
Love this conditioner and shampoo as well. Works great on my hair.
This is the best conditioner I've ever had in my entire life! I have a flakey and dry scalp (was diagnosed with Seborrhea Dermatitis) and have tried everything from prescription to Salon products and this and the corresponding shampoo have been the most successful thus far! I am so glad to have found it. Thank you Aveno!
Feature Product
- BALANCED MOISTURE: Oat is the first ingredient in this scalp-soothing, farm-fresh inspired shampoo infused with almond milk for lightly nourished, soft strands from root to tip and a healthy scalp
- FOR ALL HAIR TYPES: This shampoo offers balanced moisture for daily use & all hair types, a perfect blend for an entire family. It's free of sulfates, dyes & parabens & safe for color treated hair
- FARM FRESH INSPIRED: We make hair care products that promote healthy hair & scalp, from shampoo & conditioner to hair masks, leave-in milks, mists & oils.
- SOOTHING PROPERTIES: We've been a trusted household brand since 1945. We're best known for our skin & hair care products, where oat's soothing properties are put to work on body, face and scalp
- BEAUTIFUL HAIR FROM ROOT TO TIP: Our hair care products are blended in perfect balance with wholesome ingredients to help soothe your scalp and nourish your strands for beautiful hair from root to tip
Description
We believe that beautiful hair starts at the root. Soothe your scalp and rebalance the moisture in your hair daily with this farm-to-shower inspired Oat Milk Blend Shampoo. Oat as the first ingredient helps to promote a healthy scalp environment for all hair types. Infused with almond milk, achieve lightweight nourishment, softened strands and all day hydration. The blend of ingredients work together to produce a sensational, fresh fragrance. Free from sulfates, parabens an dyes, this product is safe for color-treated hair.
We source our oats from a quiet mill located along the rolling hills of the Mississippi River Valley, in a small town where pride and quality go hand-in-hand. We love the way we feel when everything is in balance. That's why we start with oat as the first ingredient. Each blend helps to soothe your scalp and nourish your strands from root to tip. Discover blends made with simple ingredients, from simpler times.
Bottle to small
So smooth after each wash
It is great for my son who has sensitive skin.
No allergic reaction!
I love this shampoo. This is the only one that's worked well for my hair, which is quite dry and frizzy. The conditioner isn't very great though.
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